word of mouth is not acceptable
why word of mouth is not good for you
Research has shown that businesses need to employ various forms of marketing to succeed. While word of mouth marketing from customers can be helpful in driving new business, it should not be the only method relied upon. One of the biggest risks involved in this method is the lack of control businesses have over what is being said and how far the message spreads. However, by utilizing different advertising options and providing top-notch customer service, businesses can maintain control over their reputation and reach. In fact, by engaging with customers and promoting their products and services across multiple channels, businesses can be confident that their message is reaching the right audience. It is crucial for businesses to ensure that customers receive positive information about their products or services in order to boost their reputation and expand their customer base.
Take control of what is said about you
When it comes to managing your online presence, you have a variety of powerful tools at your disposal. Your website and Google Business listing are two prime examples. By putting in the time and effort to optimize these digital assets, you can ensure that the messaging you want to convey about yourself or your business is accurately reflected online. In addition to these core components, social media platforms like Facebook can also be incredibly useful. With its vast reach and unparalleled targeting capabilities, Facebook provides an excellent platform for sharing your message with a wide audience. By showcasing professional images of your products or services, you can create an engaging and visually appealing presence that helps to build your brand and attract new customers. So, if you’re serious about building a successful online presence, it’s essential to invest in these powerful tools and use them to your advantage.
a hint to improve your business
Providing exceptional customer service is crucial for any successful business. One way to distinguish between your satisfied and unsatisfied customers is by relying on the keen eye of a good manager. While you may have delivered the same level of service to every customer, some individuals may be more difficult to please than others. When it comes time to collect payment, whether on your website or via email, it’s important to adopt different approaches for different types of customers.
For your satisfied, or “good” customers, it’s important to go the extra mile and ask for their feedback by directing them to review you on your website, Facebook page, Google reviews, or TripAdvisor. Positive reviews can help elevate your business’s online presence and attract new customers.
On the other hand, for customers who you anticipate may provide a negative review, it’s best to simply thank them for their business without prompting them for feedback. Regardless of the situation, always make sure to collect your customer’s email address to keep in touch and strengthen your relationship with them over time.